This month’s edition of the Volta View includes an exciting update on European expansion, a five billion dollar EV infrastructure plan, and a look back at a Super Bowl that put climate at the forefront. But first, some major news for the growth of the Volta Media™ Network…
Network News
Volta Announces Collaboration Expansion with Walgreens
Volta recently announced an expansion of its relationship with Walgreens to target installing 1,000 DC (direct current) fast charging stalls at over 500 Walgreens across the country. “Volta’s electric chargers allow Walgreens to seamlessly bring customers unique advertising and convenience experiences with eye-catching screens,” said Luke Kigel, VP of Walgreens integrated media and leader of Walgreens Advertising Group.
Volta Continues its European Expansion with New Signings and Installations in Switzerland, Germany and France
Volta has expanded internationally, with its first charging stations at popular restaurant Key West in France and partnership deals in Switzerland and Germany. “As soon as they turned on, customers showed satisfaction with the charging experience, while the advertising model aroused real interest in terms of local communication,” said Grégory Sabatier, Owner of Key West.
White House Rolls Out $5 Billion Funding Plan to States for Electric Vehicle Chargers
The Biden administration has rolled out a plan to allocate $5 billion to states to fund electric vehicle chargers over 5 years as part of a $7.5 billion bipartisan infrastructure package. We’re excited to see continued U.S. momentum for public investment in our transition to electric mobility.
Super Bowl 2022 Ads: The Year Climate Change Broke Through
According to TIME, this year’s Super Bowl aired more than twice as many climate-related ads as any previous year’s game, including six EV-specific ads. With climate-focused messaging becoming more and more important, what better place to share your brand’s story than on a uniquely sustainable platform like the Volta Media™ Network?
Watch Volta CRO Brandt Hastings Talking Media at Advertising Week
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